top of page

WORK

A selection of copywriting

Workspace
Work: Welcome
Image by Austin Neill

GREAT DESIGN IS SEEN, NOT JUST HEARD

Blog / brand article on how music stimulates creativity for a leading graphic design agency.

Work: Work
Image by Moritz Kindler

GERMAN DESIGN IS DESIGN

2x blog / brand articles for a series on Bauhaus design for a leading graphic design agency.

Work: Work
Scientist with Microscope

SOCIAL POST COPY - LIFE SCIENCES

Social copy for a strategic partner for health & life science solutions.

Work: Work
Order online

5 REASONS YOUR CUSTOMERS AREN’T CHECKING OUT

Blog post for eCommerce sales software / AI.

Work: Work
Image by ThisisEngineering RAEng

LANDING PAGE COPY - BIOMEDICAL

Landing page copy for a global manufacturer of virotherapy products.

Work: Work
Image by ThisisEngineering RAEng

LANDING PAGE COPY - LIFE SCIENCES

Website copy for a strategic partner for health & life science solutions.

Work: Work
Image by Firmbee.com

GOOGLE ADS COPY - EMAIL SOFTWARE

Google Ads copy for a Silicon Valley email disruptor software.

Work: Work
Colleagues

BRAND COPY - CREATIVE AGENCY

Creative concepts / strapline copy for an integrated creative marketing agency.

Work: Work
Quality Time

WEBSITE COPY - LIFESTYLE PLATFORM

Website copy for a global lifestyle platform helping men over 50 live life to the fullest.

Work: Work
Chatbot conversation. Person using online customer service with chat bot to get support. A

CHATBOTS IN FINANCE

Blog post for an international messaging service provider for mobile operators and enterprises worldwide.

Work: Work
Image by Austin Distel

FINTECH FOR GOOD

Blog post for a FinTech company and thought-leader.

Work: Work
Friends in Fast Food Restaurant

PRESS RELEASE COPY - RESEARCH CONSULTANCY

Press release copy for a data and research consultancy of choice for the food and drinks market, specialising in market measurement and consumer research.

Work: Work
side-elms-5.jpg

WEBSITE COPY - PROPERTY DEVELOPMENT

Website copy for a property investment firm responsible for the development of luxury property in Scotland.

Work: Work
Image by Kenny Eliason

WEBSITE COPY - LUXURY HOTEL

eBrochure copy for a new luxury residential development.

Work: Work
Image by Lily Banse

WEBSITE COPY - COUNTRY RANGE GROUP

Website copy for a national buying group made up of 12 independent foodservice wholesalers across the UK & Ireland

Work: Work
Image by ALE SAT

SOCIAL MEDIA COPY - OIL DEPOT

Copy for 10x LinkedIn posts for a sustainable energy and bulk fuel logistics company.

Work: Work
Image by ALE SAT

WEBSITE COPY - OIL DEPOT

Website copy for a sustainable energy and bulk fuel logistics company.

Work: Work
Image by Timothy Hales Bennett

WHY ARE YOUR FACEBOOK AD METRICS DOWN SINCE THE IOS 14.5 UPDATE?

Blog post for eCommerce data company.

Work: Work
Shared Desk

INTRO WEBSITE COPY - CREATIVE AGENCY

Introductory web copy for Creative Agency's homepage - who they are, what they do, how they're different.

Work: Work
hotter.jpg

ECOMMERCE PRODUCT DESCRIPTIONS - FOOTWEAR

50x product descriptions for a footwear company's new AW ranges.

Work: Work
Business woman hand using Laptop pc with email icon, Email concept.jpg

LANDING PAGE / WIREFRAME - EMAIL SOFTWARE

Landing page / wireframe for a Silicon Valley email disruptor software.

Work: Work
Asia stock trader agent or Sale tax loan broker advice brief and point hand to graph repor

WEBPAGE - CLAIMS MANAGEMENT COMPANY

Technical webpage for a claims management company dealing with pension and broader investment mis-selling.

Work: Work
Performance Meeting

HR PAYROLL SOFTWARE / PEOPLE SOLUTIONS - CASE STUDY

Case study outlining the work done by Europe's largest HR & payroll providers and kitchen manufacturer and retailer, home to four industry-leading brands.

Work: Work
Image by Christina @ wocintechchat.com

RECRUITMENT AGENCY - WEBPAGE

Geo-webpages for a leading UK independent recruitment agency/consultancy with a market-leading track record in recruiting for high-growth companies.

Work: Work
A laptop on the wooden table in the living room near to the garden..jpg

GARDEN BUILDINGS - WEBPAGE

Webpage for garden building company's new range of bespoke garden rooms.

Work: Work
Side view concentrated millennial mixed race woman wearing headset with microphone, lookin

E-FLYER INTRO - VIRTUAL ASSISTANT BUSINESS

e-Flyer shot sent out to client's target audience as an intro/sales piece highlighting service's key features/USPs

Work: Work
Solar Panels

SOLAR POWER (AUS) - WEBPAGES

Geo-Webpages produced for Australian solar energy installation company offering an alternative to big-grid energy.

Work: Work
Ardmac-logo-2019_edited.jpg

MEET DAVID PIERPOINT: OPERATIONS MANAGER, UK CONSTRUCTION

David Pierpoint - Professional Profile

Work: Work
Architects Office

THE BUSINESS LEADER'S GUIDE TO WORKPLACE WELLBEING

How employee wellness boosts business and benefits people

  1. Why Employee Wellbeing is Important to Your Business and How to Maximize ROI

  2. The Business Case of Investing in Employee Wellbeing Programs

  3. How to Implement Effective Employee Wellbeing Initiatives

  4. Five Ways Business Leaders Can Boost Business and Benefit People

  5. World-class Wellness Solutions for Your Business

Work: Work
Digital Work Life

4 WAYS DIGITAL TRANSFORMATION BENEFITS BUSINESS BEYOND REVENUE GROWTH

While revenue growth is vital, there are many other benefits to digital transformation that make it a priority for any business. Let's look at four of the key positive impacts, utilizing BCG research and results-driven, innovative brands that have successfully implemented digital transformation initiatives. It’s time to align your business strategy with digital enablement.

Work: Work
A Young Man Writing

IS A FOUR-DAY WEEK THE FUTURE OF WORK?

Have you heard the recent buzz around the office? Gather around the water cooler, for the rumours are true - a four-day workweek could be on the way shortly. Organisations have had two years to think about how they operate, including how many hours and days they require workers to work. Is it really worth it to work four days a week? Let's have a look at the potential pluses and minuses.

Work: Work
Image by Markus Spiske

7 WAYS TO USE SOCIAL MEDIA AS PART OF YOUR OMNICHANNEL SALES STRATEGY

Customers are increasingly using social media, with 76% saying they used it more in the previous year and 63% buying something on it. Social followers mean potential business for brands at any scale. Understanding the approaches and strategies proven to succeed among today's top retailers is critical.

Work: Work
Image by Francisco  Moreno

HOW TO OVERCOME THE STRESS OF NEGATIVE THINKING

We all know what stress is—it’s a part of life you have to learn to live with, tolerate even. The Global Organization for Stress reports that 75% of Americans experience moderate to high stress levels. That’s over three-quarters of adults feeling stressed out! It affects your whole body. It isn’t just all in your head—although it can give you a nasty headache, along with clammy hands, tense muscles, a racing heart, and plenty of other unpleasant sensations too.

Work: Project
phonesocial.jpg

5 SOCIAL MEDIA TRENDS TO WATCH OUT FOR IN 2022

Social media has become an integral part of people’s daily lives. In fact, 57.6% of the world's population use social media. That's 4.55 billion people. It is little wonder that businesses want to take advantage of social media to reach their target audience. However, with so much competing content out there, it is important to understand these trends and have a marketing strategy in place.

Work: Project
Image by Ryan Fields

ACTIVITIES FOR TODDLERS WITH LEARNING DISABILITIES

Every child is unique and has different learning needs. That's why parents should personalise their child's learning path. SEN children’s brains work differently, so they may struggle to learn. A toddler with a learning difficulty is no less intelligent than other children of the same age. It simply means they want to learn but need a different method. Here are some fun activities for toddlers with learning disabilities, special needs, or different ways of learning.

Work: Project
Mother Daughter Portrait

HOW TO TEACH GOOD MENTAL HEALTH PRACTICES TO TODDLERS

Let’s talk about your toddler’s mental health. When toddlers scrape their knees, they recognise that they have an injury that requires attention. But when people are sick mentally, they may not realise how vital it is to care for their minds as well. Some adults find it difficult to discuss mental health with children. However, starting conversations about mental health with children at a young age can help them understand their emotions, become more resilient, lessen the stigma surrounding mental illness, and teach them how to care for themselves psychologically as well as physically. 

Work: Project
Designers Looking at the Computer

BRINGING A DESIGN TEAM ON BOARD

If you are a corporate gym owner or company with an interior architecture and design project in mind for a fitness and wellness facility, you will be excited to see it take shape on paper. You will need to collaborate with a design team to do this. The result is a design that reflects your vision, is practical, and fits within your project's cost constraints. Designers also help you build a brand that’s at the core of your values and connects with your target audience.

Work: Project
Image by Johnny Cohen

THE GREAT RESIGNATION – 
HOW TO KEEP YOUR EMPLOYEES WITH WELLBEING PROGRAMS

Are any of your employees considering quitting because they believe you are unconcerned about their mental health? According to a new survey, they probably are. Worse still, they could be correct. Workers are resigning in unprecedented numbers to 'put themselves first.' According to a recent McKinsey analysis investigating the 'Great Resignation' phenomenon, 40% of employee respondents are “at least somewhat likely to quit in the next three to six months.”

Work: Project
Image by Jason Goodman

YOUR TEAM’S MENTAL HEALTH IS YOUR BUSINESS

10 ways investing in employee wellbeing benefits your business. Why is wellbeing is big for small and medium-sized businesses? The expense of poor workplace health and wellness has reached an all-time high for businesses. Sickness absence is costing businesses a staggering $1 trillion in productivity each year. Employers are quickly realizing that caring for their employees' wellbeing is not just the right thing to do, but it also makes excellent commercial sense. As a result, more SMBs are implementing workplace wellness programs to improve employee health. Workplace culture has progressed in mental health and wellbeing help, but SMBs still have a long way to go.

Work: Project
Casual Business Meeting

HOW TO AVOID THE TOP 7 COSTS OF POOR EMPLOYEE WELLBEING

Finding it difficult to keep employees who choose to quit due to poor wellbeing, or who join a firm that completely embraces a wellness culture? It's time to transform your company into a place where employees may flourish and grow. Businesses lose $1 trillion every year in productivity owing to employee mental health difficulties. You may even be feeling the strain yourself, with 88% of founders extremely stressed. Today, you can't afford not to invest in the wellbeing of your people—it makes business sense, it makes human sense.

Work: Project
Gardener applying turf rolls in the backyard.jpg

OXFORD EXTERIORS - WEBSITE COPY

Work: Project
Image by Tim Gouw

TIME TO SAY GOODBYE – 15 BEST PRACTICES FOR A SMOOTH RESIGNATION

Are you thinking of quitting your job? There are several ways to resign. While all of them will have the desired effect of a departure from your employer, they don’t all represent best practice or leaving on good terms without compromising your professionalism or reputation. Maintaining a positive connection with your boss and co-workers after resigning is critical to safeguarding your professional reputation. Here's how to leave your job gracefully — without alienating your bosses or co-workers. Follow our best practice tips for a smooth, graceful resignation and transition to a new job.

Work: Project
Image by LinkedIn Sales Solutions

HANDLING COUNTER-OFFERS – SHOULD YOU STAY OR SHOULD YOU GO?

So, your employer has decided to ‘make you an offer you can’t refuse’. Counter job offers are on the rise, according to research, because of a limited pool of elite talent and rising wage demands from employees. With skills and experience at a premium, top employees are in demand. More and more we are seeing employers make counter-offers to keep employees. Employers would prefer to keep good employees rather than start the hiring process all over again. Simply put, appeasing existing employees is less expensive and disruptive than hiring new employees.

Work: Project
Cabin crew pushing service cart and serve to customer on the airplane during flight. New n

THE CLOUDS HAVE LIFTED ON AVIATION, EVENTS AND HOSPITALITY

Why you don’t need to steer clear of Aviation, Events and Hospitality roles.

The pandemic has hit a lot of industries hard, such as hospitality, aviation and events. But you don’t need to stay clear of these companies as they will and are recovering. What you need to do is look at businesses as an individual, not as a collective. In aid of this, companies should be transparent about their situation, in terms of loss, turnover, and so on. This should give you confidence in applying for roles in these sectors and save you from missing out on great opportunities!

Work: Project
Paying at the Store

LONDON & ZURICH - BLOG CONTENT REVIEW/AUDIT

I have completed a thorough analysis of readability, SEO and conversions (how easy it is for someone to convert on a piece of content) for London & Zurich's Knowledge Hub content. I have also included a ‘key takeaways and recommendations’ section that summarises the key suggestions across all content.

Work: Project
bottom of page